Company: Earth Basics Contracting Corporation
Location: Southern California
Industry: Heavy Civil & Earthwork
Speakers: Travis Pecoy, Systems & Technology Manager · Amber Keller, Strategic Operations · Brandon Rhodes, Equipment & Fleet Operations · Jack Rose, Controller · Tina Woodside, President
Earth Basics is a heavy civil and earthwork contractor based in Southern California. In their first 90 days on Clue, the team moved from Excel to full fleet visibility. They also found something other software hadn't given them: speed.
"The speed’s huge. That’s not something I’ve seen elsewhere."
Travis Pecoy, Systems & Technology Manager

Teams that move fast in the field need software that moves with them. Within the first 90 days, Earth Basics was resolving issues in real time instead of waiting weeks for a support ticket to circle back.
"Just based on the email from this morning, there's 8 things that we just fixed or added yesterday. I just like the speed. The speed's huge. Not the speed I've seen elsewhere. As far as software goes, it's fast"
Travis Pecoy, Systems & Technology Manager
That responsiveness set Clue apart. It showed the team Clue was in it with them.

Earth Basics had been through plenty of software rollouts. What stood out this time was how the process bent to fit them: the cadence of the weekly meeting, the format of the first 30 minutes, the Friday recaps.
"I've gone through a lot of software implementations, and you adapted to our needs. They seem little in the moment, but to have you respond immediately to what your customers are asking for is something you should share with your team. It's appreciated."
Amber Keller, Strategic Operations
One week into running mechanics' time cards through Clue, Earth Basics was already rethinking its process. Payroll alone is on track to save an estimated 20 hours in the near term, and roughly 40 to 50 hours once the field is fully onboarded.
For President Tina Woodside, it comes down to one thing: dollars and cents. A work order that took 3 hours now takes 2 hours and 45 minutes. She can put a dollar figure on that. That's the point.
"Numbers mean everything. Everything is dollars and cents."
Tina Woodside, President
From a leadership seat, success looks like adoption that lasts. Earth Basics has tried a lot of software over the years, successful with some, less so with others. This one landed differently.
"This is new for Earth Basics, and it's super exciting. The fact that the next generation is taking this and rolling with it means a lot for the next 30 years. We've done a lot of softwares. But this? It's everything I hoped for."
Tina Woodside, President
On the equipment and fleet side, the day-to-day impact is simple.
"It just makes my job a lot easier. Once everything gets set up and all the kinks get worked out, it's everything I imagined. The team has created a dynamic environment, and we've built something that's proving to be a real success. We're extremely proud of what we've accomplished in 90 days."
Brandon Rhodes, Equipment & Fleet Operations